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SPRINGBOARD® in Copenhagen: Solution connects companies and their employees with cognitive health and stress reduction support while also educating employees on how to sustain a good mental health

  • 28 Aug 2025
  • 14:00 - 17:00
  • BLOXHUB, kl 14:00 til 17:00 pa Bryghusgade 8; 3, 1473 København K
  • 23

Registration

  • Tilmeldingsfrist: 21. august 2025.
  • Tilmeldingsfrist: 21. august 2025.

Register


Introduction to SPRINGBOARD®

The company covers the problem that a lot of companies are experiencing with employees having mental health issues, burnouts, and fall in performance due to increased stress. We offer each employee a neurotech headset that allows them to track their cognitive stress, their focus levels, and how much mental effort they use while working on various tasks.

Then we offer an anonymized dashboard for the leader to follow along with the development inside their department to help them support their employees.

Pilot projects include companies like Jabra, Deloitte, Omnium Improvement, and Abacus Medicine where it has been a volunteer initiative by the companies


Areas for sparring

For this SPRINGBOARD®, panelists with competencies/experience within these themes, are needed for sparring:

                                                            1. 1. Who to sell to within the customers’ organization?

                                                            2. 2. What is the best way to get into a company, like who to contact, what should we offer as our value proposition?
                                                            3. - Would this be different when talking to an HR manager or CEO

                                                            4. 3. Which features would be most valuable? Insights that benefit the leaders or insights that benefit the employees?

                                                            5. 4. How to go around exploring the price strategy?

                                                            6. 5. How would you tackle the funding approach. We are still bootstrapped and eager to find the right partner. How would you approach the funding journey?


                                                                    Industry: Welfare technology, Health Care, Health, rehabilitation

                                                                    Development stage: Proof of Concept

                                                                    Company's CVR region: Capitol

                                                                    Competencies in the panel:

                                                                    • Sales
                                                                    • Pricing
                                                                    • Financing, Funding & Raising Capital


                                                                    Note: This SPRINGBOARD® will be held in Danish

                                                                      Mission

                                                                      Our mission is to help millions of people around the world thrive in a healthy and supportive workplace. We want to help people get simple and accessible mental health data insights and support through our app and program.


                                                                      Problem

                                                                      Companies lose billions each year due to poor mental health in the workplace

                                                                      Leaders are facing increased workplace stress and struggle to support employee wellbeing effectively. Solutions like access to coaches or therapists often come too late, resulting in sick leave, burnouts and ultimately people leaving the company.


                                                                      Solution

                                                                      Data-driven cognitive solution for a healthier and happier workforce

                                                                      Hird combines in-ear neurotech headphones with an easy-to-use app to give employees personalized insights into their cognitive performance metrics such as stress, focus, and mental effort levels. We also give leaders anonymized insights on how their employees are doing with solutions on how to improve the working environment, job satisfaction, workflows, and processes.


                                                                      Business model

                                                                      B2B business model, targeting 50-250 employee firms.

                                                                      Company plan – starting from DKK 275 per month per employee.


                                                                      Team

                                                                      CEO and Co-founder – ex. Strategy consultant

                                                                      COO and Co-founder – 10+ years of EEG expertise

                                                                      CTO and Co-founder – 5+ years of BCI expertise


                                                                      Financials

                                                                      Has raised DKK 1.6 million (softfunding), now looking to raise DKK 1.3 million (equity).


                                                                      Traction

                                                                      7 company pilots + 2 active pilot projects.

                                                                      We help reduce stress by 14 percent.

                                                                      90 percent of employees want to wear the company’s headset.


                                                                      The vision

                                                                      “We envision a future where millions of employees across the globe thrive mentally by understanding and knowing what to do to sustain their cognitive wellbeing.”


                                                                      What we do

                                                                      We offer each employee a personalized experience through our app giving them insights on their cognitive health: Cognitive stress levels, Focus levels, and Mental effort. We additionally provide them with suggestions on where they can improve.


                                                                      Packages

                                                                      Mental health support upskilling for leaders, and employee support in how to sustain good cognitive health both short and long-term.


                                                                      Competitors

                                                                      Woba, Zoios, Mutedo, Vos


                                                                      Price models

                                                                      Corporate Athlete subscription - onboarding fee DKK 2,000, DKK 275 per user monthly.


                                                                      Business model

                                                                      Subscription-based business model.


                                                                      Financing

                                                                      The company has raised 1.6 mio DKK in softfunding giving us 12 months runway. We would ideally be looking for an investor to be a part of the journey we on. We are looking to begin the round starting next year.


                                                                      Traction

                                                                      9 company pilots + 1 active pilot project.

                                                                      90% of the employees want to wear our headset.

                                                                      We helped reduce stress by 14%.

                                                                      65 voluntary employees have used our service in various departments.

                                                                      CONNECT Denmark — Bryghuspladsen 8, 3. sal, 1473 København K — Telefon: +45 27 28 17 86 — E-mail: connect@connectdenmark.com — Sociale platforme:
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